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G.J. HOWARD CO. v. CASSIDY

December 23, 1957

G. J. HOWARD CO. (George J. Howard, doing business as G. J. Howard Co.), Plaintiff,
v.
Francis J. CASSIDY, Postmaster, Flushing, New York, Defendant



The opinion of the court was delivered by: BYERS

This is a plaintiff's motion for a temporary injunction to restrain the defendant from executing a fraud order issued by the Postmaster General, dated November 22, 1957.

The order forbids the payment to the plaintiff of postal money orders, and the return to the sender of mail matter stamped 'Fraudulent' involving the subject matter of the proceeding which resulted in the said order.

 That subject matter is a newspaper or magazine advertisement which is as follows:

 'Now you too may Add Inches To Your Bustline with 'Zoom' while you

 Do Housework

 Sit At A Desk

 Ride In A Car

 Watch TV

 Invented by Franziska of Hollywood, famous movieland beauty expert, 'Zoom' is an amazing device that will help you achieve sensational figure beauty -- just as it has helped many stars and starlets. 'Zoom' may be worn over or under clothing. While you walk or sit, while you go about your daily tasks, 'Zoom' can be improving your contour, raising your chestline up and out, enlarging the muscles that determine your bust measurement, improving your posture and the rest of your figure. $ 3.98 ppd.

 Try 'Zoom' for 10 Days

 Comes complete with Franziska's bust beauty manual 'Your Bosom Friend' * * * shows you the pleasant, almost incredibly simple exercises you can do with this remarkable device. If you do not see definite results, Your Money Back Without Question.

 Trademark C 1956

 . . . .

 G. J. Howard Co., Dept. ...


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