The opinion of the court was delivered by: DUFFY
Defendants have moved for summary judgment in this diversity case sounding in breach of contract. Plaintiffs Polyglycoat Corporation ("Poly"), Polyglycoat Rustproofing Corporation ("Poly Rust"), Polyglycoat Textile Sealant Corporation ("Poly Textile"), and Celestial Chemicals ("Celestial") are wholly owned sister corporations incorporated in New York. In 1977, plaintiff Poly entered into a series of agreements with defendant C.P.C. Distributors, Inc. ("CPC"), whereby CPC was to be the exclusive distributor of Polyglycoat Automotive Products and Polyglycoat Marine & Aeronautical Products in the states of California, Oregon, Washington, Hawaii, Pennsylvania and the counties of Atlantic, Burlington, Camden, May, Cumberland and Glouster in New Jersey.
Plaintiffs claim that through verbal agreements, CPC also agreed to distribute products manufactured by Poly Rust, Poly Textile and Celestial under the conditions and requirements set forth in the 1977 agreements between CPC and Poly. The minimum purchase requirement was not included in the verbal contracts.
Plaintiffs' complaint sets forth eight counts. Plaintiffs allege that CPC breached minimum purchase requirements of the contracts, and anticipatorily breached the "best efforts" term of the contracts by planning to distribute a competitive line of products produced by its parent corporation, defendant Carecraft Industries, Ltd. ("Carecraft"). In connection with the alleged anticipatory breach, plaintiffs assert that CPC and its president, defendant Tom Beckett, made false warranties, representations and statements as to CPC's marketing plans to induce plaintiffs revelation of future marketing plans and other classified trade secrets. Further, plaintiffs claim that defendants CPC, Tom Beckett, the President of CPC, Carecraft and Fred Weisman
acted in concert to anticipatorily breach the "best efforts" provisions of the contract. Carecraft and Fred Weissman are also alleged to have induced defendant CPC to anticipatorily breach the contracts.
Plaintiffs claim damages for the alleged breaches of contract and for defendants' alleged tortious acts as well as damages for monies allegedly expended by the plaintiffs for advertising and promotion of the products in reliance upon the contracts. Plaintiffs also request punitive damages with respect to CPC and Tom Beckett's alleged fraud. In addition, plaintiffs claim that Poly Rust, Poly Textile and Celestial were third party beneficiaries to the agreements and as such suffered damages for the defendants' breach of the agreements.
Defendants deny allegations of breach and anticipatory breach of contract and further deny making any false statements to the plaintiffs. In addition to defendants' cross claims and counter claims, defendants move for summary judgment and dismissal of plaintiffs' complaint.
Defendants' motion for summary judgment is granted with respect to plaintiffs' first count alleging breach of minimum purchase requirements. Plainly read, the minimum purchase requirement contained in the agreements is merely a condition upon which distributors are granted their particular territory.
If CPC, in fact, did not meet these requirements, Poly was then entitled to grant the territories to others. I reject plaintiffs' argument that failure to comply with this clause constitutes breach of contract. Accordingly, Count I is dismissed and Count III alleging damages for monies spent on advertising due to defendants' breach in Count I must also be dismissed.
Plaintiffs' third party beneficiary claim, Count II of the complaint, must also be dismissed. The 1977 written agreements between Poly and CPC do not express any intention to benefit Poly Rust, Poly Textile and Celestial. Indeed, plaintiffs have admitted that Poly Rust, Poly Textile and Celestial were not formed at the time of the 1977 agreements. They are instead alleged to be parties to separate oral agreements entered into at a later date with CPC. Absent a showing of intent in the 1977 agreements to benefit these plaintiffs, Poly Rust, Poly Textile and Celestial do not have a claim under the written agreements. Cerullo v. Aetna Casualty & Surety Co., 41 A.D.2d 1, 341 N.Y.S.2d 767 (1973).
Count IV of the complaint, alleging anticipatory breach, on the other hand, raises material issues of fact. Defendants correctly maintain that in the absence of a specific negative covenant not to compete, an exclusive distributor's decision to market a competing brand is not a per se violation of "best efforts." Parev Products Co., Inc. v. I. Rokeach & Sons, 124 F.2d 147 (2d Cir. 1941). "Best efforts" is a term "which necessarily takes its meaning from the circumstances." Bloor v. Falstaff Brewing Corporation, 454 F. Supp. 258, 266 (S.D.N.Y.1978), aff'd, 601 F.2d 609 (2d Cir. 1979); Perma Research & Development Co. v. Singer Co., 308 F. Supp. 743, 748 (S.D.N.Y.1970).
CPC's distribution of the competitive line of automotive, marine and aeronautical care products manufactured by its parent corporation, Carecraft, will allegedly result in Carecraft earning profits as both a manufacturer and distributor. This situation could "naturally result in his (CPC's) giving preference to his own brand in the competition for shelf space, rather than aggressively marketing" plaintiffs' products in violation of the "best efforts" clause. Bloor v. Falstaff Brewing Corp., supra, at 268. In addition, plaintiffs allege that CPC (i) made efforts to sell the Carecraft line of products to established customers of plaintiffs' products, (ii) planned to use advertising methods developed by the plaintiffs to sell these products and (iii) misrepresented such plans to the plaintiffs. These facts present material facts which could potentially support a finding that defendants violated the "best efforts" provision of the agreement. Van Valkenburgh, N & N, Inc. v. Hayden P. Co., 30 N.Y.2d 34, 330 N.Y.S.2d 329, 281 N.E.2d 142, cert. denied, 409 U.S. 875, 93 S. Ct. 125, 34 L. Ed. 2d 128 (1972).
Plaintiffs further allege that after CPC had repeatedly denied that it was intending to distribute its own competing brand, it sent a mailgram to Poly retracting its denial and confirming plaintiffs' suspicions. Another mailgram was allegedly sent to dealers who were carrying plaintiffs' products announcing CPC's plans to distribute the competitive line of products.
Plaintiffs have alleged sufficient "overt communications" of intent to carry out such plans to support a finding that the announcements of CPC's intentions were positive and unequivocal. Tenavision, Inc. v. Neuman, 45 N.Y.2d 145, 408 N.Y.S.2d 36, 379 N.E.2d 1166 (1978). If CPC's alleged plans to market and distribute its parent company's competitive line of products violates its "best efforts" obligations, plaintiffs may seek damages for anticipatory breach due to CPC's maintenance of an "untenable construction of (the) contract(s) on a matter of essential substance," Hampton v. District Council 37 Health & Soc. Plan, 97 Misc. 2d 324, 327, 411 N.Y.S.2d 124, 127 (1978). Thus, plaintiffs' claim of anticipatory breach presents material issues of fact and defendants' motion for summary judgment of Count IV is denied.
Plaintiffs' fifth count charges CPC and its president Tom Beckett, with making false warranties, representations and statements to the plaintiffs as to CPC's marketing plans. This count presents triable material issues of fact and cannot properly be disposed of by motion for summary judgment. "A contracting party may be charged with a separate tort liability arising from, or in addition to, the breach of contract." North Shore Bottling Co. v. C. Schmidt and Sons, Inc., 22 N.Y.2d 171, 179, 292 N.Y.S.2d 86, 92, 239 N.E.2d 189, 195 (1968), Bernstein v. Polo Fashions, Inc., 55 A.D.2d 530, 531, 389 N.Y.S.2d 368, 370 (1976). Further, the count is sustainable as to Tom Beckett in that it alleges that Mr. Beckett "actually participated in the scheme and knowingly and personally made false representations." Bernstein v. Polo Fashions, Inc., supra. A corporate officer who participates in a tort, regardless of whether it is in the course of his duties may ordinarily be held individually responsible. Bailey v. Baker's Air Force Gas Corp., 50 A.D.2d 129, 376 N.Y.S.2d 212 (1975), La Lumia v. Schwartz, 23 A.D.2d 668, 257 N.Y.S.2d 348 (1965). Plaintiffs' allegations defeat defendants' motion for summary judgment as to Count V. Similarly, plaintiffs' sixth count, seeking punitive damages for the tort alleged in Count V must be sustained.
It is unclear whether plaintiffs' seventh count alleges that defendants conspired to anticipatorily breach the "best efforts" requirements of the contracts or whether it alleges that defendants conspired to defraud the plaintiff.